Kalpana Marketing (Kalpana) was founded by Brenda Bryan, a communications and marketing veteran with experience and knowledge in healthcare and healthcare IT. Prior to founding Kalpana, Brenda was chief marketing officer of a national health management company.
She started Kalpana in response to the growing ROI of digital marketing strategies, believing that the rapid shift to a “consumer driven” landscape requires a new form of marketing that builds authentic trust and collaboration between customers and brands.
Brenda has a passion for entrepreneurship. Throughout her career, she has enjoyed working in start-up cultures and understands the importance of having a hardworking, economical marketing strategy that delivers results.
Her vision for Kalpana is to work with forward-thinking, growth-oriented organizations that are ready to engage in smart marketing that can be measured, analyzed and optimized for success.
Brenda holds a bachelor’s degree in communications and a master’s in administration and health sciences.